Showing posts with label tv food shows. Show all posts
Showing posts with label tv food shows. Show all posts

Friday, September 16, 2011

Q&A with Bill Grimes, Appetite City author & TV show host

Food Historian, book author, cultural curator, former New York Times restaurant critic -- Bill Grimes has earned a lot of notches on his food belt. 

Add Entertainer to that championship belt. 

Bill Grimes, Author, Restaurant Critic, TV Host: Appetite City

Based on his best-selling book: Appetite City: A Culinary History of New York published by North Point Press, “Appetite City” TV is a show about the stories behind the iconic food New Yorkers love. 
See August Appetite City premiere coverage on Master Chefs blog below and on Examiner.com Food and Drink: http://tiny.cc/avgk9

The stories Bill narrates makes the food all the more curious and kinetic.

Bill is an engaging, smart, affable expert.  He has an impeccable pedigree for his role as master storyteller.
On his weekly TV show, “Appetite City,” Bill takes the viewer on a fun food journey.  No imperial tutorial or snobby know it all. 
Bill loves food culture and clearly wants to share his unreasonably good fortune being at the front of the food line. 
Think sitting around the dining table listening to him eagerly spin the history of food and restaurants in New York City, blended with witty gastronomic anecdotes, whipped frothy with urbane charm.

But with actual footage and images to add spice and depth.

Recently, this reporter was privileged to interview Bill Grimes.

How did you come to do the TV Show, Appetite City?

It’s funny because I knew the program manager, Diane, who was developing a new program with the station NYC Media, focused on the cultural values of New York City. 
They were intrigued with my New York City historical work. They approached me.
I started by going out with Top Chef Masters host, Kelly Choi, www.bravotv.com/bio/kelly-choi who conducted three-minute interview spots with me at historical hot spots like Times Square.  They soon determined the spots could be expanded.
Together, NYC Media and I brainstormed what to cover.  Certain things are obvious: for example, Street Food, GreenMarkets, Chinatown, oysters. 
Then they had to be sure I’d be good on camera!

The current season is eight episodes, broadcasting at 8:30 pm every Thursday.  The day after they can be seen online. There is an enduring life cycle to the shows.

What is a typical Day in the Life of production like for you?

During the taping season, we typically start at 9 am and I interview the subject. We work many months in advance. That’s why you’ll see me in heavier coats on some of the first episodes. There is b-roll footage shot.  We work anywhere from two to three hours up to five or six hours a day. We’re frequently hopping all around the city!
Essentially, I am talking to the resident expert of the day (profiled) on the show. For example, the deli owner Arthur Schwartz or Chef Marcus Samuelson (http://www.redroosterharlem.com).
I do stand up at different locations.
There is no script.  I fill in the background and history of the place for the viewer.

How do you choose your subjects and how is that different, if at all, how you chose the restaurants to review while at The New York Times?

While the themes and culinary chapters are gleaned from the book, the resident expert subjects featured in each show are new.  The producers and the team research and select the resident experts for each show.
I don’t do any editing.  They do all that.  I trust them to make decisions. I didn’t want to do any of that. Leslie Farrell is a brilliant producer and director and a great collaborator!
At the Times, I reviewed the restaurants and topics I wanted to cover.

What can you do on TV that you can’t do in print? (besides the obvious!)

TV opens up the picture.  At the risk of being obvious, TV can provide those great images from The Library of Congress, for example.  It’s a big thrill to see the romance of the history, the romance of time travel – to feel as one would in the 1890’s. With the footage and pictures we can see what people did.
Food is ephemeral. So we can’t taste what it was like then.  But here we are recreating episodes that capture the other senses of the sight, and sound surrounding the aura of the food. That is enchanting.

Until recently, we didn’t take care to take stock of our culinary culture.  I got started researching menus at the Library.

Since you’ve covered culture, arts and theater, your are in a unique position to cover food as art. Do you agree that food is an art form or is there a food culture?

Yes, and no.  Yes, but it’s closer to Craft.  It starts out as workaday form of cultural expression.  Think about it as a sculpture and painting? Hardly compares to bread or dough. While cooking is one of the greatest forms of expression, some would argue it’s an insult to the Picassos of the art world.  It’s a pointless argument.

In the same way, go back to the Renaissance.  The people who created the fountains in the public square or tapestries were craftsmen -- laborers with a particular skill.  There was no distinction between high art and craft.  Artist as genius – as privately inspired  --came about much later. 
This is frustrating for food historians.

How has the reporting about food changed with the emergence of a Foodie culture and bloggers, where everyone seems to be an expert?

The emergence of the Foodie culture has given rise to a great interest in food that is close to the land, to heirloom breeds and animals. The internet has allowed us to transmit that interest and be our own food and restaurant critic.  (This phenomenon) is still in its infancy. Some of the food news is terrific – there is great enthusiasm. Some of it is annoying.

What do you think makes a good food critic?

Ultimately, we each make the decision to what tastes good. 
Food criticism has certain set of standards and a knowledge base.  A reader has a feel for the critic’s way of thinking which is very useful as a guide – as a way of describing the eating experience. They have to trust the critic.
A good food critic is someone who can express in words the pleasure and sensations of food; who has a wide experience with food – traveled and experienced different food cultures and made food for himself…. Has a feel for performing the technical aspects of cooking. And to have the stamina to go out every day, every night to cover the restaurants. And to keep up with the trends.

What is your favorite piece of food and drink?

No one single story stands out.  I’ve enjoyed them all. I loved the out of town coverage I got to do on breaks from the regular column. I covered different cultures and restaurants in London, Paris. I wrote features for the Times’ Dining Section like, dining around Texas for hamburgers in Waco!

How have your books impacted the world of food?

Of the two books I’ve written, I will say that my book about cocktails, “Straight Up or On the Rocks: The Story of the American Cocktail” IS a classic of its kind.  Now, all that is happening. But at the time, it was very much ahead of its time.  All the bartenders I talk to use it and refer to it, which makes me pleased and proud. 

It may be a bit premature with regard to “Appetite City.” The information is solid and it hadn’t been done before.
The book began with the publisher saying I should take advantage of my position as restaurant critic and do a history of restaurants in New York. 
I had done a show for the New York Public Library about menus and that in turn sparked material for dining out and food.
With the TV show, I get to reach a wider audience.  We take a chapter and expand each one, including many more aspects or elements.  We’ve just hit the tip of the iceberg.  We can do BIG things.

What do you see for the future of food? Any upcoming trends on the horizon?

There are mega food trends such as globalization that reshape the future.  By that I mean there is an awareness of other cultures now. In the past, France’s food culture reigned supreme.  But things have evolved and there is a great democracy – a United Nations of food– and that is exciting!  As a trend, technology will only intensify this mega trend… There is an ability to transport ingredients globally.  For example, you can readily get fish from Australia or New Zealand. There is a global demand for this -- for those not satisfied by the Alice Waters’ back to the land sensibility.

The sense of culinary regional distinctiveness that preceded the industrialization or manipulation of food before World War II in the US wiped clean the slate of cultural food memory, unlike Italy or France. 
We are just now finding our way back.  It was all kicked to the curb.
For a lot of immigrant food cultures here, the heritage dishes meant poor and poverty and they wanted to become modern – to have abundance. So they dismissed their way of cooking to embrace what they thought was American.

In this country, there was a perceived reason for people to devote themselves to plant hybridization.  Some new breeds are better.  But then on the other hand, there are certain breeds of pig in Germany that were almost extinct because people became fearful of fat!  Someone made the effort to rebuild the population and continue breeding. Why? Because the meat is so delicious.

Appetite City broadcasts new episodes until September 29th on NYC Media NYC TV Life, Channel 25 on Time Warner and/or Channel 22 on Cablevision and online at http://tiny.cc/zjqul and available to download for free from iTunes.

Oh -- and Bill and his wife recently returned from what he described as a very non-foodie vacation where he says outside of Amish bakeries, it was a wasteland of franchise restaurants. 

Nice to have back in Appetite City, Bill.  New York loves you….

Be sure to stock Bill's two game-changing food and drink book.  Not unlike the man himself, they are fun and smart, filled with great stories:




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Tuesday, August 9, 2011

Hungry For More? Food. Curated Season 2 Premieres Thursday, August 11th


If you’re reading this, it’s a sure bet that Food and Drink are passions to be embraced at every chance possible. It’s a kinetic world of unbridled creativity, delicious, ever-changing choices that kiss the seasons and mirror a neighborhood's food style and culture. 

Liza de Guia, Founder/Chief Storyteller, Food. Curated, NYC life
For the truly food-obsessed, there is “Food. Curated,” hosted by the irrepressible, curious, food lover, story teller, host and good-food sherpa, Liza de Guia.  
The new season premieres Thursday, August 11 at 9pm on NYC life (Channel 25). 

Liza’s insatiable inquisitiveness about where food comes from and how good food gets made, is what makes the compelling stories in her food-focused series all the more unique.  
“I love telling stories, “ she says with authentic, unbridled enthusiasm.  
It shows.

NYC life, the “flagship channel of the NYC Media network” recently held a premiere event at Tavern on the Green, offering a sneak preview of the new season’s episodes. 
It was a perfect evening for an outdoor media event – a little like an old fashioned drive-in movie (no pajamas, though).    
 There was great seating, plenty of distinctive cuisines provided by NYC Food Trucks including Van Leeuwen ice cream (www.vanleeuwenicecream.com), who, along with the premiere episode’s food artisans, are among the “food elite” beguiling enough to have captured Liza’s eye and featured on Food. Curated.





  

Food. Curated is like a big dining table Liza has set for her devoted food fans.  The show is not so much a how-to cooking show – although there is plenty of behind-the-kitchen-door prep and crafting that viewers crave. 
It’s the unique stories of the food craftspeople and how Liza narrates their food struggles and triumphs that leaves one pleading, “more, please.”

Born in Brooklyn, raised in Florida by her Filipino parents – she claims her father was kitchen obsessed and enlisted his kids as sous chefs. She was taught to taste everything, cook, and experience the flavors of fresh food. The family also traveled a lot: Asia and Europe especially, and she learned about cultures from food.  She returned to New York City suffused with a dream.  She loved photography and people – and food: the holy trinity of New York food culture. 

For almost three years  -- until 2001-- Liza was marketing prime time shows at ABC TV.  As a natural storyteller and self-taught videographer, though, she wanted to produce the segments.  Further, after the attacks on the World Trade Center changed Gotham forever, she needed to hit the pause button. 
Liza mapped out a world tour, traveling and tasting; mainly exploring. 

In 2003, back in New York, she got her big chance at the Long Island start-up: Plum TV.  “I was at the right place at the right time,” she grins.  What’s that saying about success belonging to the prepared?
Well, Liza had in fact researched the enterprise, met the owners in a parking lot and they hired her. 
On the spot.  
Watching Liza guide the viewer through the Food. Curated profiles, and better yet, meeting her in person as she bounds to a hello greeting and, immediately, I knew there was never any question that they would’ve said no.  She is pure, happy energy you want to pixie dust to make the world better!
At Plum TV she was given carte blanche to cover what she wanted.  There was no doubt it would be food.  She soon became the food "it" girl for the channel, visiting farms and restaurants. 
The feedback from the homegrown community told her they’d never known about the local crops or harvest, for example until they saw her show.   
“It was here in Long Island – in the Hamptons -- that I connected with food on another level and it hit me:  this is what I’m going to do.”

After Plum TV and a brief run at an environmental hosting position, she doggedly determined to return to her first lover: food.  And to do her own food series. 
On her own.  
In NYC.   (Just the biggest media market there is.... )
Wow! That's conviction.


However, much to her surprise, too many networks, media and food blogs turned her down, telling her no one would stick around for a seven-minute video piece about food, she later commented to the premiere audience.  But she would not let her dream dissipate like an ephemeral, frothy topping she’d soon be reporting on.  Oh, no. 

What's a food narrator to do?  She launched Food. Curated solo in 2009
She put together a modest budget, produced just five video segments and posted it.
Then it went viral.

“It’s an awesome thing to tell the real story of food: the doughnut bakers or ice cream or cheese makers. I love that sense of educating people to eat better. To make a difference,” she explains.
It becomes clear Liza is not so much producing TV shows as much as she is on a mission.  This talented visual artist loves what she does.  She respects the food artisans, farmers, fishermen, and chefs.   
That romance ignites the screen.  Make no mistake though, this is food entertainment as much as it is education.  
And Liza does it all: once a week or so she is researching the food profile candidates, interviewing,  shooting video, editing, setting it to music, graphics.  
It’s a sensory experience that has earned her two James Beard nominations.

“My curiosity is so vast, I know I will never run out of stories to tell,” Liza says about her upcoming second season.  She notes she’s discovered the story of a North Catskill slaughterhouse kill floor, a pizzeria started by a middle-aged former tech consultant, Pauli Gee, and an ostrich farmer.  “I get my stories most often by eating somewhere delicious then I contact them and I’ll stick to them until they agree to be a featured food artisan,” this gregarious, over-achiever says.

In her opening remarks to the audience at the food series' premiere at Tavern on the Green, she explains Food. Curated is less about food than it is about the people she profiles.  
It's their stories she's channelling. 
Like a Shakespearean protege, Liza has a keen sense of the drama and comedy inherent in timeless storytelling.  She profiles their struggles, challenges, and triumphs with respect and intimacy, as they pursue their dreams with a single-mindedness that is pure Horatio Alger.  
That they more often than not fit Liza's profile of pursuing a passion and a dream is not a coincidence.  Her empathy enriches the narrative.
She says she is inspired to create a kind of storytelling she knows from her favorite radio show, "This American Life." 
The new Food. Curated show, airs 9:00pm, Thursday, August 11th on channel NYC life is available in the New York tri-state area on broadcast, cable and satellite channels, channel 25 on most cable systems and 22 on Cablevision.      


It features husband and wife baking team Matt and Allison who create crazy good, flavors-that-only-a-sorcerer-could-imagine cupcakes (hello Creamsicle or Peaches & Red Wine): Robicelli’s cupcakes (http://robicellis.tumblr.com), along with Betsy Devine and Rachel Mark Devine who make Salvatore Brooklyn ricotta cheese (www.salvatorebklyn.com) that you will wonder how you ever lived without – especially this time of year with just-picked tomatoes from the garden or Greenmarket some salt and a little olive oil; and Danny Cohen, creator and baker of Danny Macaroons (www.dannymacaroons.com) who creates and makes coconut macaroons in flavors that are off the charts, including roasted almond, German chocolate and are gluten-free!  Danny also makes "naked" and cloaked biscotti


Catch a Sneak Preview of Food. Curated here:

Watch episodes from season one online at: http://tiny.cc/e5era


Visit http://tiny.cc/u10iv to learn more about the show and NYC life. The city brings truly great programming home.  This is welcome entertainment indeed, especially those culturally-curious viewers abandoned by too much faux reality tv.  Applause, Applause, NYC Media Network!

In the future, Liza hopes she can produce full-length food documentaries, saying “food can be told in a story format.”  Tune in for Food. Curated and see how it’s done.